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Adam Goetz
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A social shopping experience hasn’t been executed really well (yet), but I firmly believe that it is one of the next “big things” in social. These guys are onto something. 
“The most exciting services in the space are taking the trend offline, letting you “like” products you see in retails stores as well as online. A new company called Nuji, launching today at Le Web in Paris, takes this approach. By combining Svpply-like curation with the social barcode-scanning aspect of Stickybits, they are hoping to build a “shopping mall curated by people whose taste you admire.”
Social Shopping: Nuji Brings Product Curation to Mobile - PSFK

A social shopping experience hasn’t been executed really well (yet), but I firmly believe that it is one of the next “big things” in social. These guys are onto something. 

“The most exciting services in the space are taking the trend offline, letting you “like” products you see in retails stores as well as online. A new company called Nuji, launching today at Le Web in Paris, takes this approach. By combining Svpply-like curation with the social barcode-scanning aspect of Stickybits, they are hoping to build a “shopping mall curated by people whose taste you admire.”

Social Shopping: Nuji Brings Product Curation to Mobile - PSFK

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