Dec
5th
Sun
5th
iPhone App: Coke Zero’s LiveCycle (iTunes Link)
To promote the upcoming Tron Movie (can’t wait) Coke has developed a real-life lightcycle game as an iPhone app (Android coming soon). I haven’t used this one to know if it is actually fun, but I’m going to give it a go on my walk to work tomorrow.
It looks a lot like the Range Rover Pulse of the City app (iTunes Link) that OK Go used to geo-map their name on the streets of LA. Interesting real life promotions.