TrendDown RSS





Design, marketing, advertising, interactive and maybe a little architecture.



Adam Goetz
Digital Strategist

Friend Me Up:

Twitter
LinkedIn
Delicious
Digg
Yelp
Flixster


Old Posts:

Archive

Dec
15th
Thu
permalink
These mobile shopping instillations are similar to the Home Plus execution in South Korea, and it looks like the concept is taking off. “Just in time for Christmas, giant retailers Sears and Kmart have deployed ‘mobile shopping walls’ to turn high-traffic areas into large catalogs. These walls feature top-selling toys from Sears and Kmart and provide QR codes so that customers can easily scan the barcode and purchase the item directly on their smartphone. Currently the shopping walls have been seen in airports, malls, movie theaters and bus shelters across the U.S.” (via Sears & Kmart Turn Walls Into QR-Enabled Catalogs @PSFK)

These mobile shopping instillations are similar to the Home Plus execution in South Korea, and it looks like the concept is taking off.

“Just in time for Christmas, giant retailers Sears and Kmart have deployed ‘mobile shopping walls’ to turn high-traffic areas into large catalogs. These walls feature top-selling toys from Sears and Kmart and provide QR codes so that customers can easily scan the barcode and purchase the item directly on their smartphone. Currently the shopping walls have been seen in airports, malls, movie theaters and bus shelters across the U.S.”

(via Sears & Kmart Turn Walls Into QR-Enabled Catalogs @PSFK)

Comments (View)
blog comments powered by Disqus